TUBE SHOWROOM: SINCE TUBE DEBUTED AT THE SHANGHAI FASHION WEEK IN OCTOBER 2015, TUBE HAS BECOME A CREATIVE PLATFORM FOR DESIGNERS, MEDIA AND BUYERS. AFTER TWO YEARS OF OPERATION, TUBE WILL EXPAND ITS AREA TO MORE THAN 1000 SQUARE METERS FOR THE FIRST TIME THIS YEAR. IT WILL BE HELD AT TWO SHOWROOM SPACES SIMULTANEOUSLY. FOR SOME OF THE BRANDS THOSE HAVE BEEN COLLABORATED FOR ONE TO TWO YEARS, TUBE WILL BE ABLE TO PROVIDE HIGHLY INDEPENDENT SPACE FOR THE BRAND TO OFFER DIFFERENT SALES SERVICE FOR THESE FAST DEVELOPING BRANDS. MEANWHILE, IN ORDER TO HELP ALL THE BRANDS WITH DIFFERENT BUSINESS STAGE, TUBE FORMULATES DIFFERENT PROMOTION AND SALES STRATEGY FOR DIFFERENT BRAND. AT THE SAME TIME, IT WILL CONTINUE TO PROVIDE RELATIVELY INDEPENDENT SPACE FOR THE NEW DESIGNER BRANDS, AND PROVIDE MORE POSSIBILITIES FOR BRANDS TO SHOW THEIR OWN STYLE.

DIA: WE SHARE EVERYTHING WHICH WE THINK IS DIA : FASHION, DESIGN, ART AND LIFE, IT IS BOTH DEEP AND SHALLOW.DIALECT AS WELL.